Task 22: Audiance

Our core audience will be young teenage girls because the track that we have chosen is quite inspirational which means I think that it will appeal to young teenage girls aged 14-18, The reason that we have chosen such a specific audience is because we feel that they will be able to connect with the artist more than anyone else, We feel that young teenage girls will be able to identify with both the lyrics and the emotions. I really like the way that this video makes you feel, it has moments where you feel really sad for the artist and then when it gets to the chorus it makes you feel happy because it is like the artist has overcome her fears. That is why we have chosen a young target audience because we feel they will be more inspired by this music and the song.

Our wider audience is women of all ages because we feel that it inspires them all to live life to the full and grab every opportunity that comes their way,  I really like that there are a mix of emotions in this particular music video, In our own music video we will be trying to use the same technique of telling a story of the artist by using flashbacks to inform the audience about what the artist has gone through, but at the same time we will have the artist singing so the audience can see the emotion on her face.