Monday, 24 September 2012

Task 5: Andrew Goodwin's theory

Andrew Goodwin believes that there are three relations in songs and music videos, these are as follows: illustration, amplification and disjuncture.  Firstly he thinks that music videos can use a set of images to illustrate a meaning of the lyrics and the genre, which is most common. Amplification is also similar to repeatability for example: a certain shot or effects is manipulated and constantly shown in the video so that it could be stuck in the audiences vision. In disjuncture, the meaning of the song is ignored as the video has nothing to do with it.

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