Wednesday, 19 September 2012

The Importance of Music Videos To The Industry and Fans

The Importance of Music Videos To The Industry and Fans

Music videos are important to the fans and the industry in many different ways. Below are some reasons to why music videos are important to the fans:

  • Music videos are entertaining for the artists. It helps fans not just only able to hear the song, but seeing what is happening. This again almost creating a way of life.
  • Music videos help create a bond between the fan and artist. The look of the artist may make the fan almost have a change in opinion about the song.
  • Music videos are enjoyable to the fans. This means they will repeatedly watch the video, again familiarizing themselves with the artist. Almost forcing them to like the artists a little more.
 
Below are some reasons to why music videos are important to the artist:

  • Music videos are very important for the artist. One reason is that they could advertise their own brand. They use music videos to help them with brand awareness. Again ways of making money due to the high amount of illegal online downloads.
  • Another reason is that, the video creates the artists image. It will not only show how they sound in their song but how they act and move. This makes the artists image in how they are portrayed or want to be portrayed.
  • Also videos are important for artists because it creates a USP for the artist (Unique Selling Point). This  is done again by how they show themselves to be and what makes them different to others.  

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